As we progress through 2025, the telecom industry is already navigating a year filled with transformation and innovation. Mobile World Congress earlier this year set the stage, highlighting advancements in AI-driven connectivity, satellite communication, and the continued expansion of 5G Standalone networks. However, as always, the real game-changers are yet to unfold—those unexpected shifts that redefine how we connect, collaborate, and compete in a rapidly evolving landscape.
This year marks a significant transition, with the gradual phase-out of 2G and 3G networks and the increasing role of AI in optimizing telecom operations. Large Language Models (LLMs) are reshaping wholesale roaming, automating fraud detection, and enhancing customer interactions, while discussions on AI governance continue to gain momentum as technology challenges traditional structures of power and regulation. Meanwhile, multinational corporations are playing a more prominent role in shaping global connectivity, raising new questions about the balance between corporate influence and national sovereignty.
Amidst this backdrop, GENESIS 2025 stands as a beacon for innovation. This year’s The Innovators initiative showcases a diverse selection of forward-thinking solutions that push the boundaries of what’s possible, from transformative applications of AI in roaming agreements to radical shifts in messaging interoperability. The GENESIS Hackathon remains a key space for experimentation, where participants take on the complex challenges of roaming and messaging, developing fresh approaches to some of the industry’s most pressing issues.
Beyond technology, this edition of GENESIS Magazine also highlights the human side of leadership. “Leading with Resilience” tells the inspiring story of Asha Mary Thomas, whose journey from humble beginnings to a position of global influence exemplifies resilience, strategic vision, and a commitment to innovation. Her story serves as a reminder that the telecom industry isn’t just about networks and data—it’s also about the people driving change.
Take a glance at some pages
